business « The Better Practice Forum

Pushing A Hashtag Really Isn’t Going to Work Without Some Preexisting Love and Trust

by Chris Brogan on May 20th, 2012

I saw a YouTube advertisement for the fast food restaurant, Wendy’s, where they were promoting the use of the Twitter hashtag #upgradeyourmeal (click that for your own real time search). Running over to Twitter to see what they were getting for responses, I saw the sampling above. Do any of those look like loyal Wendy’s [...]

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Cloning Yourself for Fun and Profit- Guest Post

by Chris Brogan on May 17th, 2012

The following is a guest post from someone I admire a great deal. Chris Guillebeau is out there doing some amazing things in the world of helping others design lifestyle businesses. His latest book, The $100 Startup (amazon affiliate link), is worth grabbing, too!   It’s everyone’s fantasy. When you think about imaginary superpowers, you first [...]

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Create a Setting and Connect With Emotions

by Chris Brogan on May 14th, 2012

I recently moved the delivery time of my beloved newsletter to be Sunday morning (well, that’s when it launches here, though my New Zealander and Australian friends all get it on Monday). In the process, I talked to people about sharing this information over breakfast, and with a “second cup of coffee” sometimes. I basically [...]

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Constraints

by Chris Brogan on May 5th, 2012

I was at a live performance the other night where Jacq sang and played with Girish, and I had a great conversation with Reggie, the drummer for the night. (I am SO sorry that I don’t know your last name, Reggie.) We talked about the fact that his typical drum kit for events is usually [...]

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Where Should You Put Your Content?

by Chris Brogan on April 30th, 2012

I’ve been asked by subscribers of my personal newsletter how I decide what goes on my blog and what goes into my newsletter. I think the answer differs depending on your strategy, but I’m more than happy to tell you how I view it. I put information that sells on my blog, and information that [...]

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Starting

by Chris Brogan on April 23rd, 2012

This post was written in April 2012. I’m just dating it so we can check in later and see if it’s still good. Yes, like a freshness date. If I were a business person looking to understand how to use various digital channel making tools to build up my business, where would I start? What’s [...]

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